[gir-l] (Fwd) Google Gets Social and then...

Uwe Matzat u.matzat at tm.tue.nl
Wed Jan 28 10:43:57 CET 2004


Fuer alle, die sich mit der Analyse sozialer Netzwerke 
beschaeftigen...

Viele Gruesse,
Uwe
------- Forwarded message follows -------
Date sent:      	Tue, 27 Jan 2004 14:53:28 -0500
From:           	Valdis <valdis at ORGNET.COM>
Subject:        	Google Gets Social and then...
To:             	SOCNET at LISTS.UFL.EDU
Send reply to:  	Valdis <valdis at ORGNET.COM>

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An article on Google's attempt [orkut.com] to join the social
networking stampede...

-- http://www.pcworld.com/news/article/0,aid,114428,00.asp

The last sentence in the article is real telling:   "Orkut would spend
weeks coding just to gain new friends. How cool is that?"

But the *real story* is here... * this past weekend people went nuts 
on orkut.com, massive sign-ups and sending out of invitations to 
friends[Orkut is invite-only]... * people were begging for invites -- 
posting pleas on discussion lists and newsgroups * email boxes of 
many people were full of Orkut invites [join me on Orkut] and 
responses [requests-can I be your friend? and approvals-yes I know 
this person as a friend]. * just like any spiraling activity this started 
slow on Friday but by Sunday was at a feverish pitch.  

Google took the site down on Sunday night.  And it is still 
down[Tue PM EST]... they say they are doing 'maintenance' and 
'updates'. * the 72 hour internet bubble?  

Imagine what the Google IPO will be like...

Valdis

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=======================================
Uwe Matzat
Sociology Section
Sub-Department of Technology and Policy
Department of Technology Management
Eindhoven University of Technology
P.O. Box 513, 5600 MB Eindhoven
The Netherlands
phone: +31 40 247-8392
email: u.matzat at tm.tue.nl
http://www.tue-tm-soc.nl/~matzat/
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