Research Priorities

Research at the Department of Work, Organizational and Media Psychology stands at the intersection of three areas: 1) educational psychology focussed on new media technologies, 2) general media psychology, and 3) work and organizational psychology.


The research profile of the Department currently includes the following priorities:

Meaning of work – Job characteristics and well-being

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Why do you work? Probably not just for the money. Work also provides so-called latent benefits which are conducive to mental well-being and psychological health. Through work, we feel that we are part of a community, we gain recognition from peers, our day is structured, and we lead more active lives.

Our research shows that these benefits are related to mental health, but the nature of this relationship depends substantially on the quality of work – work not only makes you healthy, it can also make you sick. Our research deals with this area of conflict. In a large part of our research, we draw on Marie Jahoda’s model of the latent benefits of work, test this model empirically, and broaden its content. Our aim is to unveil more of the mystery of the meaning of work, and thus provide organizations and political institutions with a basis for designing better work environments.


Contacts: Bernad Batinic, Barbara Stiglbauer, Carrie Kovacs, Fabiola Gattringer


  • Stiglbauer, B. & Batinic, B. (in press). Proactive Coping with Job Insecurity – Beneficial or Harmful? Work & Stress.
  • Selenko, E. & Batinic, B. (2013). Job Insecurity and the Benefits of Work. European Journal of Work and Organizational Psychology, 22, 725-736. [link]
  • Stiglbauer, B. & Batinic, B. (2012). The role of Jahoda’s latent and financial benefits on work involvement: A longitudinal study. Journal of Vocational Behavior, 81, 259-268.
  • Jodlbauer, S., Selenko, E., Batinic, B. & Stiglbauer, B. (2012). The relationship between job dissatisfaction and training transfer. International Journal of Training and Development, 16, 39-53.
  • Stiglbauer, B., Selenko, E., Batinic, B. & Jodlbauer, S. (2012). On the link between job insecurity, well-being, and turnover intentions and the moderating effect of work involvement. Journal of Occupational Health Psychology, 17, 354-364.
  • Paul, K. I., Hassel, A., Batinic, B. & Moser, K. (2011). Die Auswirkungen von Arbeitslosigkeit auf die psychische Gesundheit. Forum Arbeit, 1, 7-12.
  • Selenko, E. & Batinic, B. (2011). Beyond debt. A moderator analysis of the relationship between perceived financial strain and mental health. Social Science & Medicine, 73, 1725-1732.
  • Selenko, E., Batinic, B. & Paul, K. I. (2011). Does latent deprivation lead to psychological distress? Investigating Jahoda’s model in a four-wave study. Journal of Occupational and Organizational Psychology, 84, 723-740. [link]
  • Batinic, B., Selenko, E., Stiglbauer, B. & Paul, K. I. (2010). Are workers in high-status jobs healthier than others? Assessing Jahoda’s latent benefits of employment in two working populations. Work & Stress, 24, 73-84. [link]
  • Paul, K. I. & Batinic, B. (2010). The need for work: Jahoda’s latent functions of employment in a representative sample of the German population. Journal of Organizational Behavior, 31, 45-64. [link]

Use and impact of media and new technologies

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The research on the subject of new media and new technologies is diverse. In many areas of life, new technologies are either indispensable or constantly on the rise. The actual (both direct and indirect) benefits and risks are not always obvious, and the effects of the use of new technologies are often different than expected.

Our research aims both to explore the implications of these developments for work processes and to pursue the question of how computer-mediated communication (CMC) affects – or is affected by – psychological and social processes: Which psychological processes result in which kind of online activities?


Contacts: Bernad Batinic, Barbara Stiglbauer, Fabiola Gattringer


  • Gattringer, F. & Batinic B. (2016). Die Rolle von Cyberslacking im Kontext von Life-Domain-Konflikten und Telearbeit. Wirtschaftspsychologie, 18(2), 5-14.
  • Appel, M., Stiglbauer, B., Batinic, B., & Holtz, P. (2014). Internet use and verbal aggression: The moderating role of parents and peers. Computers in Human Behavior, 33, 235-241. [link]
  • Appel, M., Mara, M., & Weber, S. (2014). Media and Identity. In M. B. Oliver & A. Raney (Eds.), Media and Social Life (pp.16-28). New York: Routledge.

  • Appel, M. & Schreiner, C. (2014). Digitale Demenz? Mythen und wissenschaftliche Befundlage zur Auswirkung von Internetnutzung. Psychologische Rundschau, 65, 1-10. [pdf]
  • Batinic, B. & Appel, M. (2013). Mass communication, social influence, and consumer behavior: Two field experiments. Journal of Applied Social Psychology, 43, 1353–1368. [link]
  • Jadin, T., Gnambs, T. & Batinic, B. (2013). Personality traits and knowledge sharing in online communities. Computers in Human Behavior, 29, 210-216.
  • Appel, M. (2012). Are heavy users of computer games and social media more computer literate? Computers & Education, 59, 1339-1350. [pdf]
  • Appel, M., Holtz, P., Stiglbauer, B. & Batinic, B. (2012). Parents as a resource: Communication quality affects the relationship between adolescents’ Internet use and loneliness. Journal of Adolescence, 35, 1641-1648. [pdf]
  • Holtz, P. & Appel, M. (2011). Internet use and video gaming predict problem behavior in early adolescence. Journal of Adolescence, 34, 49-58. [pdf]
  • Gnambs, T., Appel, M. & Batinic, B. (2010). Color red in web-based knowledge testing. Computers in Human Behavior, 26, 1625-1631. [link]
  • Batinic, B. & Appel, M. (2009). Online-Bewerbungen aus Sicht von Bewerbern und Unternehmen. Zeitschrift für Personalpsychologie, 8, 14-23.
  • Batinic, B. & Göritz, A. (2009). How does social psychology deal with new media? Social Psychology, 40, 3-5.
  • Jadin, T., Gruber, A. & Batinic, B. (2009). Learning with e-lectures. The meaning of learning strategies and design principles. Journal of Educational Technology & Society, 12, 282-288. [pdf]
  • Hertel, G., Schroer, J., Batinic, B. & Naumann, S. (2008). Do shy persons prefer to send e-mail? Personality effects on communication media preferences in threatening and non-threatening situations. Social Psychology, 39, 231-243.

Data collection via the Internet (including web experiments, panel research, and employee surveys)

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We have been involved in planning, implementing, and conducting follow-ups to online surveys since 1994, making us one of the pioneers in this field in the German-speaking world. We are concerned with the structure of online panels (e.g., the university online panel Unipanel and the online panel for students Opinioncorner) and with strategies for recruiting survey participants. Research questions include: What criteria should good survey software fulfill? How should an online questionnaire be structured? What response rates can be expected in online surveys? What data quality can be achieved in an online survey, and how can we improve this quality? Additionally, we possess extensive experience in the implementation of online employee surveys and online 360° management feedback.


Contacts: Bernad Batinic, Barbara Stiglbauer, Carrie Kovacs


  • Batinic, B. (2014). Kommentar zu dem Beitrag „Ein national gefördertes Onlinelabor als Infrastruktur für die psychologische Forschung“. Psychologische Rundschau, 65, 227-229.
  • Stiglbauer, B., Gnambs, T. & Gamsjäger, M. (2011). The interactive effects of motivations and trust in anonymity on adolescents’ enduring participation in web-based social science research: A longitudinal behavioral analysis. International Journal of Internet Science, 6, 29-43. [link]
  • Gnambs, T., Batinic, B., & Hertel, G. (2011). Internetbasierte psychologische Diagnostik. In L. F. Hornke, M. Amelang & M. Kersting (Eds.), Verfahren zur Leistungs-, Intelligenz- und Verhaltensdiagnostik, Enzyklopädie der Psychologie, Psychologische Diagnostik (Bd. II/3, pp. 448-498). Göttingen: Hogrefe.
  • Stiglbauer, B. & Gnambs, T. (2011). Online-Forschung – Möglichkeiten und Grenzen. In H. Moser (Hrsg.), Professionswissen für Lehrerinnen und Lehrer. Band 10: Forschung in der Lehrerbildung. (S. 207-220). Zürich: Verlag Pestalozzianum.
  • Batinic, B. & Moser, K. (2005). Determinanten der Rücklaufquoten in Online-Panels. Zeitschrift für Medienpsychologie, 17, 64-74.
  • Batinic, B. (2004). Online Research. In P. Vorderer, R. Mangold & G. Bente (Hrsg.), Lehrbuch der Medienpsychologie (S. 251-270). Göttingen: Hogrefe.
  • Batinic, B., Reips, U.-D. & Bosnjak, M. (Eds.). (2002). Online Social Sciences. Seattle, WA: Hogrefe & Huber.
  • Batinic, B. (2003). Internetbasierte Befragungsverfahren. Österreichische Zeitschrift für Soziologie, 4, 6-18.
  • Batinic, B. & Moser, K. (2001). Neue Methoden für Medienpsychologie: Online Panels. Zeitschrift für Medienpsychologie, 13, 45-49.
  • Batinic, B. & Bosnjak, M. (2000). Fragebogenuntersuchungen im Internet. In B. Batinic (Hrsg., 2. Aufl.), Internet für Psychologen (S. 287-317). Göttingen: Hogrefe.

JKU Linz | Department AOM Psychology | Altenbergerstr. 69, A-4040 Linz | E-mail: | Tel.: +43 (0) 732 2468 - 7270